The deal will enable us to expand and improve the guide to include more useful visitor information as well as supporting a significant city centre marketing campaign to mark the launch of the guide.
We were able to demonstrate how a new, improved guide and the supporting website would meet several key aims in the BID business plan around marketing the city to a wider audience.
Bradford BID manager Jonny Noble said, “The BID are delighted to be a lead sponsor of the Eat Drink publication. This will further increase the awareness of the fantastic food and beverage offer in the city centre, to not just a local audience but further afield, thus increasing footfall and spend in the city centre.”
We are looking for a second lead sponsor to come onboard ahead of the guide’s launch in April. Registrations are also now open for food and drink venues looking to feature in the guide.
More information is available at https://eatdrinkguides.co.uk/bradford-sign-up/
To learn more about the Bradford BID visit www.bradfordbid.co.uk